
Putian, Fujian has always been renowned for its developed footwear and apparel industry. Not only does it gather a large number of contract factories here, but it also forms a complete industrial chain, from sports shoes to casual shoes, from fast fashion clothing to customized products, all of which can find production bases in Putian.
Many cross-border e-commerce sellers rely on these abundant resources to sell their products overseas. With the continuous development of cross-border business, Putian sellers are also facing a thorny problem: shoes and clothing with brand logos are rejected on some international channels, leading to difficulties in shipping.
1, The dilemma of Putian shoe and clothing sellers
For a long time, the Putian factory has provided OEM services for many international brands, and its quality and craftsmanship have been recognized by the market. However, in cross-border e-commerce channels, products often encounter the problem of "inability to ship" due to the involvement of brand logos.
When sellers want to ship directly through international express delivery, the risk of the goods being detained, returned, or even destroyed is extremely high, which not only affects the timeliness but also directly increases the cost. For foreign trade sellers, this is one of the biggest obstacles to expanding overseas markets.
2, Why choose Shenzhen cross-border cloud warehouse?
In this situation, more and more Putian sellers are turning their attention to cross-border cloud warehouses in Shenzhen. As an important hub for cross-border e-commerce logistics in China, Shenzhen not only has abundant channels, but also has more mature processes such as warehousing, labeling, and sorting.
Through the cloud warehouse one-stop delivery model, Putian sellers can send their goods to the Shenzhen warehouse in advance, and then the cloud warehouse can choose the appropriate channel for delivery according to different orders and platform requirements. This method can not only avoid the high risk of direct shipping, but also leverage the logistics advantages of Shenzhen to improve delivery efficiency.
3, How to solve the problem of brand goods shipping in cross-border cloud warehouses
Ordinary cross-border channels often impose strict restrictions on shoes and clothing with brand logos, causing many sellers to hesitate. Cross border cloud warehouses provide more flexible solutions:
1. Diversified channels: Cloud warehouses often cooperate with multiple international express and dedicated channels to match suitable routes based on the attributes of the goods.
2. Sensitive goods channels: For branded shoes and clothing, some cloud warehouses have dedicated sensitive goods channels, reducing the risk of rejection.
3. Sorting and labeling services: Cloud warehouse can help sellers complete compliant labeling and packaging, ensuring that goods meet overseas customs clearance requirements.
4, Cloud warehouse service providers provide multi-channel support
Among numerous service providers, Taijia Cloud Warehouse provides sellers with over a hundred cross-border logistics channels, covering international express delivery and international dedicated lines. Among them, international express sensitive channels and international dedicated sensitive channels can normally undertake clothing and shoes with brand logos, helping Putian sellers break through shipping bottlenecks.
The seller only needs to transport the goods from the factory to the Shenzhen warehouse, and Taijia Cloud Warehouse can select the optimal route to complete the delivery according to the order. At the same time, the dropshipping model allows sellers to avoid worrying about inventory backlog, greatly enhancing the flexibility and stability of cross-border business.
For Putian sellers, choosing a Shenzhen cross-border cloud warehouse with rich channels and mature services can not only solve the export problem of branded shoes and clothing, but also make the business more sustainable. In the future, cloud warehouses will no longer be just transit stations for warehousing and shipping, but will become strategic partners for sellers to expand into the global market.
Fujian Putian sellers rely on the advantages of the local footwear and apparel industry and have broad cross-border development space. But in the shipping process, it is necessary to find suitable channels and service support.
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